AWAI – Copywriting Genius: The Master Collection

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AWAI – Copywriting Genius: The Master Collection | 1.2 GB

At last year’s bootcamp, I had the pleasure of having lunch with master copywriter and AWAI Board Member Bob Bly.

During the course of our talk, I asked him what any aspiring copywriter would ask, given the chance: What do I have to do to become a great copywriter?

Without missing a beat, he said there are two things you need to do.

The first one, of course, is to take Michael Masterson’s Accelerated copywriting program (just like you’re doing now) …

Then he told me to get out a pen — and write down a very special website address.

I did it.

Turns out it was the best advice any beginner like me could have asked for.

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